Innovation in motion

What’s new and what’s next at Sitecore

Transform how you create, connect, and scale digital experiences with powerful tools for today and a bold vision for tomorrow.

Building digital experiences that connect the world

Powering content with intelligence

Intelligent content

AI that elevates every piece of content, making it sharper, faster, and ready for the next era of digital experiences.

Go live without limits

Self-serve marketer

Easy-to-use solutions that give marketers full control, so you can create and launch without waiting on technical teams.

Smarter decisions at every step

Optimization and insights

Always-on AI that uses real-time performance data to fine-tune every experience, powering atomic, personalized, and omnichannel campaigns that adapt as you go.

Discover the future of digital engagement

Sitecore.ai is a hands-on, AI-powered experience built to help marketers like you understand what’s next in digital. Explore how AI is transforming digital experience—through real use cases, demos, and content that’s tailored to your role, industry, and goals.

Sitecore.ai Screenshot

Explore the latest innovations

AI-powered deliverable suggestions ✨

Discover gaps in your campaign and reduce planning time with the help of AI that understands your brand and project context.

Brand assistant ✨

No digging, no delays—find even the smallest brand details in an instant instantly through a quick chat with your brand.

Brand kit APIs ✨

Partners and customers can now access brand kit APIs directly, enabling integration with brand management platforms.

Brand kit sub-sections ✨

Tailor brand kits to your brand’s unique needs by creating custom brand kit subsections.

Component starter kit

Kick off your next build with a head start. We’ve stocked the library with ready-to-use component templates, so you can build pages at lightning speed. Launch faster, stay on-brand, and keep your creative momentum strong.

Custom Applications

Build private apps with workflows, tools, and UI tailored to your team. Deploy securely no platform limits, just flexibility.

Custom dashboards

Integrate Google Analytics, add custom widgets, and rearrange dashboards. One flexible hub, built around your goals and workflows.

For Marketers

Design library

Explore, preview, and manage components in one place, no coding needed. Launch faster with ready-made templates that keep you on-brand and high-performing.

Embedded fields

Group related content with embedded fields to simplify updates and reduce duplication.

Enterprise permissions ✨

Streamline access and control to AI powered projects and brand kits.

Long-form content assistant ✨

Blends your brand’s unique voice with real-time web insights—so you can craft high-impact outlines and long-form content that rank higher and resonate deeper.

Modern developer experience

Content SDK is the fast, clean, simplified and XM Cloud only SDK supporting developers building web applications without compromise.

Site Templates

Launch sites without the wait. Create, customize, and publish websites—no dev tickets needed. Faster campaigns, consistent branding, greater agility.

Translation assistant ✨

Speed up global content delivery with built-in AI translation.

See our product strategy in action

Our product strategy isn't just a plan; it's your pathway to smarter decisions, stronger market positioning, and sustainable growth. Experience firsthand how our strategy can unlock real value, impact, and results for your business.